Coach Pete D'Arruda


President & Founding Principal of Capital Financial

Peter J. D’Arruda, MRFC®, RICP®, is a Registered Financial Consultant and Investment Advisor Representative, and is Manager and Founding Principal of Capital Financial Advisory Group, LLC in Apex, North Carolina.

Popular public speaker, nationally syndicated radio show host and accomplished author, Coach Pete, has appeared on numerous national television programs and has been featured in major national publications to discuss his personal philosophy on wealth management and applying various financial solutions.

A fiduciary with over 31 years of experience in the financial services industry, he is former 2-time President of the IARFC (International Association of Registered Financial Consultants).

Known as “Coach Pete” to most of his clients and radio show listeners, his lifetime goal is to assist his clients in achieving the levels of success they desire. He founded Capital Financial to help his clients “cross the street of life.“ He and his team strive to help their clients take the worry out of living in retirement by taking a systematic approach to lifetime income planning.

Coach Pete’s radio show, “Financial Safari” can be heard weekly on more than 50 stations nationwide. He has been a guest on CNBC, FOX Business, Bloomberg, and CBS Radio. He has been interviewed for advice on columns in The Wall Street Journal, USA Today, Smart Money, TheStreet.com, as well as others.

He has just been named to the prestigious Forbes Leadership Council and will be submitting at least six articles a year to Forbes for their readers’ print and web enjoyment.

Coach Pete has written or co-written eight books to date, and two of his books have reached the bestseller’s list on Amazon. He co-authored the best-selling book Tax Breaks of the Rich and Famous and the noteworthy SUCCESSONOMICS with Steve Forbes. Coach Pete has also written his own popular books such as Fine Print Fiasco and 7 Baby Steps to a Ridiculously Reliable Retirement Income.

Pete is a graduate of The University of North Carolina.

Radio & Podcasts

Each week Coach Pete and the team reveal the latest developments in the financial world and share common sense strategies that will help you make the most out of your retirement savings.

Tune in to our family of shows each weekend on Mix 101.5 WRAL, FM 106.1 WTKK and AM680 WPTF as well as Apple Podcasts, Amazon Alexa, Spotify and more!

America's 401K Show
Financial Pizza
Financial Safari
Rock on Retirement

In the Media



FOX Business News

CNBC Power Lunch

Successonomics

Simple Philosophy

Diversification: Planning Matters

WPTF Radio Interview

As seen on

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FOX News
Barrons
CNBC
Forbes
WSJ
USA Today

Books

Coach Pete D'Arruda best-selling books. Available for purchase on Amazon. Get your digital download free.

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Contact Us

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Interested in getting started with our Financial Planning Services? Contact our team at one of our offices in Raleigh, Greenville, Wilmington, or Myrtle Beach today for a no-obligation financial review.

Let Capital Financial USA be your partner in financial planning.

Contact Us

Interested in getting started with our Financial Planning Services? Contact our team at one of our offices in Raleigh, Greenville, Wilmington, or Myrtle Beach today for a no-obligation financial review.

Let Capital Financial USA be your partner in financial planning.

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